About Frank & co.

For three decades, Frank & co. has been at the forefront of celebrating the beauty, rarity, and enduring value of natural diamonds. Since its establishment in 1996, Frank & co. has remained committed to presenting only the finest natural diamonds, crafted with exceptional artistry and uncompromising standards of quality.

Known as The Residence of F Colour and VVS Clarity Diamonds, Frank & co. has built its reputation on a promise that has remained unchanged for 30 years: offering natural diamonds of exceptional quality, authenticity, and brilliance. Every creation reflects Frank & co.’s dedication to craftsmanship, integrity, and the belief that true beauty begins with something real.

As a pioneer in the industry, Frank & co. has consistently redefined how natural diamonds are experienced through meaningful storytelling, innovative campaigns, and collaborations with visionary creatives. These efforts reflect Frank & co.’s conviction that natural diamonds are more than precious gemstones, they are symbols of life’s most meaningful moments, carrying stories that transcend generations.

Frank & co.'s philosophy also emphasizes transparency and sustainability. Frank & co. believes in the importance of building trust with its customers by providing complete information about the origins and ethical sourcing of the diamonds they use. By adhering to strict ethical standards, Frank & co. ensures that every piece of jewelry they create is not only a symbol of beauty but also of responsibility.

Today, with 53 stores across Indonesia and multiple international recognitions, including repeated 'Brand of the Year' awards, Frank & co. continues to champion the beauty and significance of natural diamonds while shaping a deeper appreciation for their rarity, authenticity, and timeless legacy.